Insights

Ideas that bring clarity to execution.

Thoughts on business architecture, technology strategy, project delivery, and helping organizations move difficult initiatives forward.

Strategy

November 3, 2026

When Growth Shouldn’t Be the Goal

Years ago, I asked a business leader who was responsible for several subsidiary companies a simple question: “What is your strategy for these two companies?” Her answer came…

September 8, 2026

The Flywheel Effect in Business

Jim Collins is credited with the business flywheel concept. In Good to Great, Collins describes the image of a massive flywheel that takes enormous effort to move at…

June 9, 2026

Building Better Technology Roadmaps

Technology roadmaps can be incredibly useful, but only when they are treated as decision tools rather than wish lists. In many organizations, a technology roadmap becomes a collection…

May 30, 2026

Strategy Before Technology

“Efficiency is doing things right; effectiveness is doing the right things.”— Peter Drucker I’ve spent most of my career working with technology. Software development, systems architecture, business applications,…

April 30, 2026

Choosing What Not to Build

One of the most difficult decisions in technology is deciding what not to build. That may seem counterintuitive. After all, technology teams are generally measured by what they…

April 10, 2026

The Blank Whiteboard Problem

I love whiteboards. No digital tool has ever been able to replace them, in my opinion. There’s something about that glossy canvas, the smell of those chisel-cut markers,…

March 21, 2026

Strategy Is a Verb

For the grammar police out there, I’m well aware that grammatically speaking, strategy is a noun. But organizationally speaking, I think it’s much more useful to treat it…

March 11, 2026

Turning Purpose into Direction

An organization can have outstanding values, an inspiring vision, and a mission that people genuinely believe in. But that still doesn’t tell anyone what to do on Monday…